What I'm about

Hey, I'm Barry — a product designer based in Seattle with 20+ years in the field. Right now is one of the more exciting times to be doing this work — AI is changing how design gets done and I'm deep into it. My practice evolved building this site.

My background is grounded in visual design and front-end development. I've led design teams and chosen to return to IC work — it's where I do my best thinking. My focus is complex B2B platforms — I spent nine years as founding designer at SkyKick, shipping three products end-to-end before the company was acquired.

I work with AI as a creative and strategic partner. The experience and judgment I've built over the years is what structures the work and guides the output — and I'm constantly refining how I work as the tools keep moving.

I'm resourceful in pursuit of a solution and comfortable in ambiguity. I limit my assumptions and open up to possibilities.

Barry Maxwell

He leads complex initiatives with clarity and calm, navigating ambiguity with confidence.

Pete Wilkins, Director of Engineering

Barry brings clarity, discipline, and craft to complex problems — and creates lasting impact.

Darren Peterson, Product & Platform Executive
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What inspires me

Visual arts speak to me — I catch gallery shows to recharge and paint as a way of working through visual compositions. View my artwork

I stay curious across many fields and find books the best avenue for discovery: history, psychology, sci-fi. I keep track on Goodreads.

Barry's artwork

What moves me

A native of the northwest, I get deep in the outdoors. Backpacking, mountain biking, and surfing are my top three sources of stoke. Gardening and birding bring me joy. I live in Seattle with my wife, daughters, and pup Coyo — when home, I'm cooking and planning the next trip.

Crescent Island, Pacific Northwest